Childcare brand Mamas and Papas announced a competition to create a design for their new upcoming city stroller. I decided to enter with a “Strawberry floral” theme and colour palate. Here are some images that I created and submitted, including; strawberry mood board, colour themes, initial pram and swing ticket design and some bag and stroller liner ideas as accessories.
In preparation for my degree show in May and New Designers in June I have started thinking about my business card designs. Business cards are essential when showcasing your work at a trade show, it can show examples of your designs and help people remember you and your work. But where to start? what images to use and what font? I’m hoping to keep my card design simple with a sample of my floral designs on the front and my updated contact details on the back . Here are some examples of my possible floral business card designs.
As a fourth year design student there comes a time where the studio becomes frantic due to the deadline for the annual degree show. New graduates display their 4th year work and portfolio to the public and members of industry. The degree show is the first step and platform to showcase the work of new emerging talent within the design world. As a textile designer, I will be displaying a collection of both fabric and paper samples in my degree show space. I am specialising in floral wallpapers for a commercial interiors market. My designs are based on two collections, spring and autumnal florals. This week we will be allocated our degree show spaces, we must design the layout of our space and think about how our work will be presented individually as well as a collected class.
DJCAD Degree Show 2013
Judy Scott Degree show space 2013
Above is a lovely example of a textile degree show space. Judy Scott is a recent graduate of DJCAD and showcased her degree show work last year in 2013. Judy created a both a childrenswear and womenswear collection from her printed textile samples. Judy continues to create new designs now has her own brand, she is currently making a new range of menswear ties. Her work is becoming well known in the industry, she has recently created a window display featuring her work for Selvedge in London.
Judy’s designs were displayed in Selvedge’s stop window this year.
Another example of a textiles DJCAD graduate who has found success is Johanna Bassford who graduated in 2005.
Johanna is famous for her trademark detailed monochrome illustrations. Since graduating Johanna’s work has appeared as covers and designs for famous brands. She has also had her own exhibition in the DCA Dundee last year showcasing her designs. Johanna continues to create beautiful work for new projects and has become well-known in the industry.
My dissertation for my Design and Enterprise module is due in at the start of January next year. The module started last year and was formally known as design in the market. The module introduces design students to the prospect of starting a creative business once they leave university through workshops and planning advice. Last semester we were given a range of interesting talks from previous students who have since ventured into creating their own business and also from organisations that provide guidance and advice. Now that the worksheets have been completed and the fundamental aspects of business have been loosely explained we must now decide whats our own great idea? Whats the business idea that will provide a good source for research and reveal important findings?
As a textile print designer I would like to base my idea around the start-up of a branded textile print studio that helps promote newly emerging print designers within Scotland.
Why? Once a print designer leave the comfort of the university facilities it can be difficult to find a studio space that can cater to the equipment needed for the printing processes. The funds for the equipment is also a negative, printing requires a lot of space and a range of pricey tools such as; print table, screens, pigments, dyes, squeegees, tape, heat press, wash out bay as well as other essentials. For a newly graduated student, or a freelance designer it a studio is essential in the making process. The suggested studio would be rented out to local designers and makers who can use its facilities. My business proposal would also look into the idea of setting up an online maybe in-house boutique which would sell and promote the work of the printers using the studio.
An example of a similar existing business model
A similar existing business that relates to my idea is Glasgow based Print designers Timorous Beasties. Timorous Beasties is based in Glasgow’s west end.
Noted for surreal and provocative textiles and wallpapers, the design studio, Timorous Beasties, was founded in Glasgow in 1990 by Alistair McAuley and Paul Simmons, who met studying textile design at Glasgow School of Art.
Their work could be seen as a wayward take on the often “twee” world of textiles, with heavily illustrative insects, ‘triffid’-like plants, birds and other animals. They are also known for their contemporary take on the ‘Toile de Jouy’ fabrics of Napoleonic France, and have designed a number of toiles based on different cities around the world. The original ‘Toile’ designs are viewed today as very traditional but in fact depict scenes of drinking and womanizing that reflected the society of the day. Similarly, Timorous Beasties’ toiles reflect the under-belly of urban social realism against a back drop of familiar, landmark buildings.
One of their strengths is the ability to provide a bespoke service from custom colours to original artwork. All design work takes place at their Glasgow Studio, where they continue to hand-print many of their fabrics and wallpapers. In addition, their experimental approach and their investment in new design and manufacturing techniques have allowed them to move into other product areas including lace, jacquards, lighting, rugs and ceramics. Their work can be viewed in both residential and commercial settings and they often undertake projects out with their normal parameters. This is evident in their engraved stone cladding for Cabot Circus Shopping Centre in Bristol, granite over slabs for the Burns Museum in Ayr, bespoke gravestones and an aluminium installation on the exterior of Princes Square Shopping Centre in Glasgow.
Some examples of Timorous Beasties Prints
Timorous Beasties print all of their wallpapers and fabrics in the print studio located on site. They have a shop front in which they sell their products. I would like to adopt this sense of promoting new designs and allowing designers to have to opportunity to have a selling platform for their designs. I would also like my studio to be Glasgow based in order to help Scottish print graduates. To begin my research I will look into existing studios based around Glasgow and see what they can offer a print designer or freelancer. What would my print studio offer that is different from the existing competition? Let the research continue…
During the summer Ive been thinking about what to do for my final year project at university which will lead to my degree show next year. I have always been into ornate and patterned surface design. A recent trip to the cinema to see the new Baz Luhrmann film Gatsby has definitely inspired me to look along the lines of old hollywood glamour and into the world of art deco. I was very impressed by the movies visual effects, party atmosphere and edgy urban soundtrack. An ultra modern take on the renowned F. Scott Fitzgerald classic.
The costume and set design were extravagant fitting the decadent era of the 1920’s, to the point where the viewer wanted to jump in and join them! The costumes were floaty and sparkling with pearls and diamonds completed with a cocktail glass. The soundtrack includes Lana Del Ray, Will.i.am and a Beyconce and Andre 3000 cover of Amy Winehouse’s single “Back to Black” .
I started to look into art deco design via Pinterest as I could make mood boards all day,
I have always loved using metallic’s and bold colour in my designs, the art deco era definitely exuberates all that is glamour and detail to excess. I am feeling inspired and ready to get started on creating!
I recently started my internship with Glasgow based print designer Aimee Kent. I am very excited to see first hand how a textile design studio works and learn more about the daily running of a business. Aimee is part of the “Starter for 6” programme set up by the Cultural Enterprise Scotland, a premier start-up and investment programme for creative industry entrepreneurs. Her studio is based in Osbourne street in Glasgow city centre.
Aimee’s business values focus around ethical and sustainable screen print production. She hand prints using environmentally friendly dyes and organic sourced fabrics. Aimee makes prints for her own collections, as a collaboration with other designers/makers and as requested commissions. Her print designs are versatile and fit into both the interior and fashion sector. Aimee’s brand successfully fills the gap in the Scottish textile market for quirky and contemporary textiles that are responsibly sourced.
“Aimee’s abstract, drawings and mark making techniques, produce eye-catching prints with a bold, distinct, almost tribal style. Aimee creates energetic abstract patterns and finds inspiration from her childhood in Kenya as well as travel and foreign architecture.”
Here is Aimee’s website with more information about her designs,